Securing an online business loan is a significant decision for any entrepreneur, one that can either fuel the growth of their enterprise or burden it with financial strain. In the dynamic landscape of Indian business, where opportunities abound but so do challenges, selecting the right loan is paramount. With the advent of online lending platforms, the process has become more accessible and convenient, yet the task of choosing the most suitable option remains complex. This article aims to illuminate the top four parameters that entrepreneurs should carefully scrutinize before choosing to apply for business loan online in India.